WWF Indonesia and Liberty Society have partnered to create eco-friendly outerwear made from ramie linen, a natural and durable fabric. This collection shows that fashion can be good for the planet and help local artisans at the same time. The clothes are comfortable, long-lasting, and made to be worn every day while caring for the environment.
A Significant Reduction in Carbon Footprint
One of the key impacts of this partnership is the significant reduction in carbon emissions. By using ramie linen instead of polyester, the collection saved 1,481.20 kg of CO₂ equivalent, cutting the carbon footprint of each piece by up to 89.42%. This shows how choosing more sustainable materials can make a big difference. WWF Indonesia and Liberty Society prove that fashion can be both stylish and environmentally friendly.
Reducing Carbon Footprint While Empowering Local Communities and Artisans
Beyond helping the environment, this project also supports local communities in meaningful ways. WWF Indonesia and Liberty Society provided 112 hours of work for local artisans, giving them the opportunity to showcase their traditional skills while earning a fair wage. This not only preserves local craftsmanship but also helps grow the local economy through handmade, quality products.
The use of biodegradable ramie linen and reduced carbon emissions reflects a strong commitment to sustainability. As more people look to support brands that care about the planet, choosing eco-friendly outerwear becomes a simple yet powerful way to make a difference. It’s a step toward cleaner fashion and a better future for both people and the planet.
A Call to Action for Sustainable Choices
The collaboration between WWF Indonesia and Liberty Society shows how fashion can be a force for good. By using biodegradable materials like ramie linen and cutting carbon emissions, they are helping the planet while offering stylish and eco-friendly outerwear. This effort also supports local artisans, showing that sustainable choices can uplift communities and create lasting impact.
Through this collection, each piece not only looks good but also does good by supporting the environment and skilled local makers. By choosing brands that care, we can help build a cleaner, fairer, and more sustainable future.